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Social Media Marketing

Social Media Marketing

  • Overview
  • Curriculum

What is Social Media Marketing?

Social media has turned out to be an extremely vital marketing channel for all the businesses irrespective of their size. Cloutlearn provides social media marketing course. A great social media strategy is never set in stone. It requires constant work in progress that transforms whenever required. Cloutlearn offers an opportunity to its students to create strategies and allows them to start optimizing in the course of growing and learning more about the audience and business. We suggest our students to re-evaluate the outcomes of the marketing efforts. As social media marketing is one of the major marketing efforts these days, Cloutlearn provides its students with all the technical details along with the do’s and don’ts of it.


  • Social media marketing (SMM) is a kind of Internet marketing that uses social networking websites as a marketing tool. The objective of SMM is to produce content that users will share with their social network to help a company increase brand exposure and broaden customer reach.
  • The Social Media Marketing facilitates to apply social media concepts and best practices to organic and paid marketing activities to run campaigns that yield ROI and meet business objectives. Acquire in-depth training on how to protect your business on various social media platforms such as Facebook, Twitter, LinkedIn, Instagram, etc.


  • Learn how to build the brand, generate leads & aggregate audience on Social Media. More Inbound Traffic
  • Higher Conversion Rates
  • Improved Brand Loyalty
  • Gain Marketplace Insights
  • Social vs Traditional marketing
  • Current social media trends
  • Relevant Social Media Success Stories (Global & Indian)
  • Social media strategy and best practices
  • Tools and workflow of social media management
  • Community management (responding to comments, driving engagement)
  • Facebook marketing and advertising
  • Twitter as a social media marketing platform
  • Video and visual marketing
  • LinkedIn as a Professional network
  • Instagram, Pinterest, SnapChat and more
  • Different paradigms of social media